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Family Entertainment
Laser Tag University
Laser Tag University is your step-by-step guide to building and operating a successful laser tag centre. From planning and equipment to marketing and staffing, each section covers everything you need to thrive.
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Recent Articles
Laser tag has always been about action, excitement, and unforgettable experiences. With ourgun-onlylaser tag system...
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In laser tag, every detail matters. Players might only notice the excitement of the game, but behind the scenes,...
Turn Laser Tag into a Ticket-Spitting, Prize-Winning Powerhouse
In the competitive world of entertainment and leisure, marketing is crucial to the success of any business, including...
Staying competitive and attracting diverse crowds is crucial. Amid the plethora of attractions, one timeless favorite...
The entertainment and event industry is a dynamic and ever-evolving field that thrives on catering to a diverse range...
We’re thrilled to share that Zone Laser Tag has been awarded Best Trade Supplier at the 2024 Association of Indoor Play...
The Middle East’s entertainment industry is undergoing a remarkable transformation, with the UAE at the forefront of...
When we think about maintaining a healthy lifestyle, activities like running, cycling, and going to the gym often come...
Laser Tag: The Timeless Thrill That Keeps Adults Coming Back When most people hear “laser tag,” they might picture...
Competition is everywhere, but how is it beneficial for the children? Thomas Dodds from InterGame sat down with Grant...
In an age where screens dominate our daily lives, physical play is more important than ever. Studies show that...
In the world of entertainment and leisure, diversity is often the key to success. When it comes to running a laser tag...
Laser tag has come a long way since its inception as a simple game of tag played with infrared-emitting light guns. The...
We are excited to announce a new feature that will take your laser tag experience to the next level—QR Code Scores! The...
How Laser Tag Revitalized a Struggling Bowling Centre: The Bowlarama Story In early 2024, Bowlarama—once a go-to...
We'd like to introduce you to two remarkable and unique offerings from Zone Laser Tag that can transform your property...
Laser tag, once a simple game of tag with futuristic-looking phasers, has evolved dramatically over the years. Today,...
Laser tag has come a long way since its inception in the 1970s. What began as a simple game of tagging opponents with...
When travellers choose a hotel for their stay, they look for more than just a place to sleep. Today's guests seek a...
Hotels have come a long way in their quest to create memorable and unique guest experiences. From cozy bed linens to...
In our fast-paced world, stress has become an inevitable part of our lives. Stress can influence our mental and...
Dive into a world where the lively clamor of cheering sports fans melds seamlessly with the gentle thuds of mini golf...
When it comes to elevating the adrenaline-pumping excitement in a game of laser tag, Zone Laser Tag has always...
Hotels have come a long way in their quest to create memorable and unique guest experiences. From cozy bed linens to...
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Laser tag offers an exciting mix of adrenaline-pumping action, team dynamics, and strategy that captivates both young...
Sony Pictures Virtual Reality announced a new location-based Ghostbusters VR experience developed by Hologate for its...
JOIN US AT AGE SYDNEY 9th to the 11th of August Stand 723 Nearly 50% of all Laser Tag attractions built worldwide each...
They say you only get one chance to make a first impression. The same goes for the guest experience at your business....
Planning how all your attractions will fit together, and not waste your space (where every bit costs you) but also not...
We’re excited to announce that we recently passed the 10 MILLION total player milestone throughout our network of...
Every store owner has had to deal with an angry customer at some point or another. Whether it is your favourite...
People search the internet for businesses, products, services, etc. The days of relying on phone books are long gone....
Weekday customers include your dedicated Laser tag players. They normally are between 16-30 years old, have their own...
Industry data clearly illustrates that a well run family entertainment centre can post 30% - 50% of revenues from...
Your guests leave with a smile on their face, great memories of fun times, and a sense of value received, now what?...
Listing your business on Google is a crucial element of getting customers to you. Without a listing on Google Business,...
Another important page to take your time and get right is the ‘About Us’ page. This is a frequently visited part of...
Deciding what you should have on your homepage is massively important to the success of your online presence. Getting...
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It's no secret. After being holed up for many months, consumers are itching to get back out to enjoy themselves,...
We are often asked what the difference is between Haze, Smoke and Low fog, machines are. So, we we've made this guide...
Parties are the perfect way to not only increase revenue at your Family Entertainment Centre, they’ll lead to more...
Let's take a look at a situation that we’ve seen happen time and time again, and one that can easily be avoided! A new...
How will the Location Based Entertainment industry look like in a post-pandemic world? Nobody has that figured out,...
Gone are the days when having a big book behind the counter is sufficient to run your store! Having an integrated...
KISS, Keep it Simple Stupid
Make sure to offer everyone who enters your site membership. Membership is the key to long term profits. Most of the...
Firstly, memberships foster loyalty. Whenever members play, they earn points, and these points keep accumulating. Kids...
Paying for a product or a service on a weekly/monthly/annual basis is not new. It is quite common, especially for...
You're going to need to show your players how to play! Laser tag is different from other attractions; a customer isn't...
When you boil it all down, Laser Tag is a game where at least two players move around an arena and tag each other with...
You can’t get away with the best attractions, designs, and location if your staffing isn’t on point. Entertainment is a...
The game's length and how many are played per hour will vary from centre to centre. There is no rule set in stone for...
Virtual reality is the next step in immersive location-based entertainment and depending on how it’s implemented can...
The laser tag equipment you purchase will be a significant factor in enticing customers to return to your centre....
A successful laser tag attraction starts with your centre design, and a consideration for your market opportunities,...
Arena Interactivity When designing your arena, consider the location of your interactive components, base locations,...
This includes the design of the Laser Tag Arena, where a lot of the secrets for success with laser tag are made or...
Challenge rooms are a new concept. Instead of the traditional solved-and-done aspect of an escape room, challenge rooms...
In the last couple of years escape rooms have exploded in popularity, and that growth doesn’t seem to be slowing down...
In the majority of cases, birthday party rooms are a great addition to your centre. In some, they can be the key reason...
The size of your catchment area, the area around your center that the majority of your customers come from, actually...
Entertainment centres are diverse, so the type of building you need will vary, but in general, the same rules apply to...
Where should you put your future centre? Laser Tag centres can be located in a variety of places. There are pros and...
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The first and most important decision facing a future laser tag Entrepreneur is location. Even though every city and...
Unfortunately it's looking like many of us are going to have to close our doors again. At this point we have no idea...
Times sure are tough right now. With countless operators still not able to open their doors. Even if you don't have the...
With all the spatial requirements on our industry right now, briefing your guests in traditional vesting rooms is hard!...
Zone’s immense laser tag experience is brought to bear on your arena lighting solutions. Let us sort your arena...
Make your building come alive with light. Zone has partnered with the best solution companies in every field to be able...
In an increasingly more is more world, shopping centre groups are realising the necessity in developing centres that...
It is with deep regret that Zone must advise Creative Works Founder Jeff Schilling passed away on Sunday, July 26 after...
We have to start planning for the wider restart of our industry. Unfortunately there is no button that we can just push...
We’ve added automatic social distancing to all our O-Zone systems! Zone Packs can now automatically detect and enforce...
I am writing to you today to address the current health situation facing the world – the COVID-19 virus, colloquially...