Lasertag by Zone

Laser Tag Insights: Gear, Trends & Business Growth from Zone
How to get your start in

Family Entertainment

Laser Tag University

Laser Tag University is your step-by-step guide to building and operating a successful laser tag centre. From planning and equipment to marketing and staffing, each section covers everything you need to thrive.

shared image (1)

Systems that keep your centre together: One for all and all for One

Make sure to offer everyone who enters your site membership. Membership is the key to long term profits. Most of the...

Systems that hold your centre together : Memberships

Firstly, memberships foster loyalty. Whenever members play, they earn points, and these points keep accumulating. Kids...

Systems that hold your centre together: Recurring Memberships

Paying for a product or a service on a weekly/monthly/annual basis is not new. It is quite common, especially for...

Create the Fun: Briefing your guests

You're going to need to show your players how to play! Laser tag is different from other attractions; a customer isn't...

Create the Fun: Game Play

When you boil it all down, Laser Tag is a game where at least two players move around an arena and tag each other with...

Good People : Getting your staff involved

You can’t get away with the best attractions, designs, and location if your staffing isn’t on point. Entertainment is a...

Create the Fun: Game Length

The game's length and how many are played per hour will vary from centre to centre. There is no rule set in stone for...

Spread your Risk : Virtual Reality

Virtual reality is the next step in immersive location-based entertainment and depending on how it’s implemented can...

Designing an Experience : The Equipment

The laser tag equipment you purchase will be a significant factor in enticing customers to return to your centre....

Designing an Experience : The Centre

A successful laser tag attraction starts with your centre design, and a consideration for your market opportunities,...
let's get serious

Want to book a no pressure call?

We know there is a lot to think about when you start on your journey in the FUN-dustry so why not book a call and have a chat?

Connect with your local

Use the link here, select your region and we will connect you with one of us, if one of us is online now, you can also choose to jump straight on a text chat, or book a meeting for later.