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Erik Guthrie Articles

Tiviachick Loves Laser Tag, talks ZAPS with Erik Guthrie

Zone's own Erik Guthrie talks to Tivia from Tiviachick loves Laser tag. Tivia has played...

The Sanctity of the Game

An operator should have a belief system in place when it comes to running laser tag, an...

Who's Your Champion

What sets high-earning laser tags apart from all the others and why are some bowling centers...

Are You Your Own Customer?

When was the last time you played laser tag in your arena? How often do you play? When did you...

Are you Leaving Money on the Table? - Part 2

In the June issue of RePlay, I covered some key areas in which fine-tuning laser tag operations...

Laser Tag for Pure Fun

Throughout the Southern U.S. older laser tag arenas languish. Visitation has dropped off, with...

Are you leaving money on the Table? Part 1

I travel extensively and just got back from a tour of 26 locations in four days, most of them...

Laser Tag is Dead, Long Live Laser Tag

What sets high-earning laser tags apart from all the others and why are some bowling centers...

VR vs. Laser Tag

There’s a lot of buzz in the industry today about VR and what it offers, where the future might...